In today's increasingly competitive and digitalized tourism environment, companies face complex challenges in managing resources, optimizing spending and keeping customers satisfied. Process automation is a strategic response to these challenges, optimizing operational efficiency and minimizing margins for error. In this context, management control, an essential element of organizational performance, takes full advantage of automation, in particular by optimizing data collection and analysis. However, although automation offers undeniable opportunities, its impact on the performance of tourism companies has not yet been systematically studied. The aim of this study is to analyse the impact of automation on management control and the performance of tourism companies through a bibliometric analysis of scientific research publication trends.